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20 Enjoyable Info to Have fun 20 Years of YNAB

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Twenty years in the past, Jesse Mecham created a teensy spreadsheet to assist make lease and graduate faculty debt-free. That little facet venture sparked one thing a lot greater: a worldwide motion, difficult centuries of monetary misconceptions and reworking cash from a obligatory evil into a chance to precise who you might be and who you wish to turn into. Effectively, we’re getting there.

It sparked YNAB: an app and group the place individuals love how they spend and see cash as a mirrored image of what really issues.

To rejoice our twentieth anniversary, we’re trying again on the shocking moments which have formed YNAB into what it’s at the moment. We’re not simply 20 years younger—we’re 20 years sturdy, with a fan base that’s grown with us each step of the way in which. 

I sat down with Erin, considered one of YNAB’s veteran academics, to dig up 20 little-known information from our final twenty years, which one way or the other really feel each weirdly lengthy and shockingly brief. (Wait, wasn’t 20 years in the past 1980?)

From the beginning of group board recreation nights to Jesse’s notorious mortgage haircut, these moments offer you a peek backstage at what makes YNAB… YNAB. So, seize a comfortable seat and possibly a Wine Hamburger (it’ll make sense quickly)—listed below are a handful of information you most likely didn’t find out about YNAB. 

Even die-hard YNABers (taking a look at you with the customized license plates and tattoos) are certain to be taught one thing new.

Did You Know?

1. Our first sale was… a refund. Nailed it!

Our very first sale went to a Mac consumer—besides YNAB didn’t work on Mac on the time. Jesse needed to difficulty a refund virtually instantly. A tough begin, but it surely sparked the drive to make the unique YNAB spreadsheet work for everybody.

The original YNAB spreadsheet
Sure, in fact the orignal YNAB spreadsheet was color-coded.

2. Jesse wasn’t the primary full-time rent

You’d assume the founder could be the primary full-time worker, proper? Truly, Taylor Brown, our Expertise Fellow, was YNAB’s first full-time rent. Jesse waited his flip!

3. YNAB Professional was constructed with out a single in-person assembly

When Jesse and Taylor constructed the primary software program model (YNAB Professional), they did all of it by emails and telephone calls. A whole lot of emails. And numerous telephone calls. They hadn’t even met in particular person but—a real distant work traditional earlier than distant working was even a factor.

4. The 4 Guidelines have been re-mixed at first

YNAB’s 4 Guidelines weren’t at all times of their present order. Rule 4 was once Rule One, and every little thing else was shuffled too. However after a number of tweaks, we discovered a lineup that has served us properly.

The original 4 Rules of YNAB

5. Jesse’s first advertising and marketing marketing campaign was hyper native

When Jesse began to appreciate he was onto one thing with YNAB, it was time for a advertising and marketing push. He printed out posters and taped them up on each ground of each constructing in his and Julie’s condo complicated. Grassroots advertising and marketing at its most interesting!

6. Costa Rica kicked off our board recreation custom

In 2014, we held a group retreat in Costa Rica. Appears like a beachy dream, proper? Seems, we spent extra time taking part in board video games within the resort foyer than lounging by the ocean. It was the beginning of a now-legendary group custom.

7. YNAB is a part of worker advantages packages far and large

The YNAB group realized that cash stress is not actually a part of our lives… as a result of all of us use YNAB. In 2021, we began working with employers to supply YNAB of their firm advantages packages. We love seeing groups ‘around the world take pleasure in much less cash stress and convey their greatest selves to work.

8. Jesse by accident took the app down

Jesse as soon as determined to change the title servers for YNAB himself. Unhealthy thought. The entire app went down. After that, we made certain Jesse not had entry to the title servers. Disaster averted.

Jesse apologizes for switching name servers

9. Hannah’s first video and the start of Funds Nerds

Hannah’s first video for YNAB debuted on January 31, 2020, the place she launched the Want Farm. Later that 12 months, Funds Nerds premiered on August twenty fourth with an episode about month-to-month rollovers. Our nerdiness and YouTube-ness has solely grown from there.

10. The YNAB home (and Perk the cat)

In 2015, YNAB purchased a home in Lehi, Utah, often called “The YNAB Home.” Jesse and the HR group labored there—and so did Perk, a cat they adopted. Why Perk? He was our “work perk,” in fact. He’s now residing his greatest life with considered one of our Operations group members.

Perk the YNAB house cat

11. 4-day work week, anybody?

In 2022, YNAB adopted a four-day work week. The consequence? Extra stability, extra focus, and extra time for these epic board video games. YNAB has been listed because the #1 Greatest Small Office in Fortune’s Prime Locations to Work, not as a result of YNAB is your life, however exactly as a result of it’s not. Seems, we’re simply as productive (and far more recharged).

12. We love shocking our group

YNAB doesn’t skimp on presents. Birthdays and large life occasions are celebrated with considerate, customized surprises. We consider it’s the little issues that make individuals really feel appreciated.

Caitlin with gifts

13. Jesse’s mortgage haircut problem

In case you’ve watched Whiteboard Wednesday movies from the yesteryear days of YNAB, you may’ve observed Jesse’s hair getting longer and longer. That’s as a result of he vowed to not reduce it till he paid off his mortgage. By episode 65, the mortgage was gone—and so was his hair. This earlier than and after pic is about to go viral, I can really feel it.

14. Our first cellular app was iPhone-only

Our very first cellular app? Solely out there on iPhone. Why? We didn’t have any Android builders on the time. Begin easy, maintain enhancing—that’s the YNAB means.

15. A worldwide group of YNAB lovers 

YNAB has come a good distance since Jesse’s first spreadsheet. Immediately, we’ve 142 U.S.-based workers and 35 worldwide group members unfold throughout 12 international locations. Yet one more quantity to throw at you: a whopping 65 of our group members share a reputation. (Myself being amongst 4 Emily’s at YNAB, sufficient to create an “Emily Bus” emoji.)

16. “Wine Hamburgers”—sure, please.

Closed captions don’t at all times get “YNAB” and “YNABers” proper—the truth is, they usually interpret our lingo as “Wine Abs” and “Wine Hamburgers.” Naturally, our group embraced it. And naturally, we made merch. (Strive explaining a Wine Hamburger t-shirt to the stranger on the grocery retailer.)

Wine hamburger t-shirts

17. Julie named YNAB

The title You Want a Funds? That was Jesse’s spouse, Julie’s, thought. Jesse was caught on what to name his spreadsheet when Julie merely advised, “How about ‘You want a funds’?” And similar to that, YNAB was born.

18. April Idiot’s shenanigans

YNAB loves a very good April Idiot’s prank. From Push Notifications to Purchase Now, Pay Later to YNAB for Pets and even AI, we’ve had loads of laughs. However Jesse’s 2015 prank, the place he pretended to vary Rule Two to “Divide by Twelve,” precipitated various confused faces.

19. Our faculty program has given away virtually 100,000 years of YNAB

By way of our faculty program, we’ve given away practically 100,000 free years of YNAB to college students. That’s a complete lot of future monetary freedom being constructed on campuses, and numerous pizza being prioritized within the ol’ spending plan.

20. We even made a YNAB group cookbook

The YNAB group put collectively a cookbook that includes our favourite recipes. Oh, and bonus enjoyable reality? We rewrote an complete playlist value of standard songs and made them songs about cash. As a result of good meals and singing songs about spending on what you like? It’s the spice of life.

So there you could have it. Twenty information for twenty years—and we’ve you, expensive YNABers, to thank for this unbelievable journey we’re on.


Right here’s to the following 20 years of masterful cash choices, group traditions, and many extra Wine Hamburgers alongside the way in which. Nom nom nom.

The day you begin YNABing is a day value celebrating in its personal proper. Get 34 days without cost with nothing to lose. Plus, you will lastly get to see what all of the fuss is about.



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