Everybody within the nonprofit area is speaking about Google Grants and how you can get one on your nonprofit group. However how do you employ a Google Grant to its fullest potential when you’ve been authorized for the grant? How will you construct an efficient search marketing campaign to convey folks to your web site? How will you convert clicks to donations? Study methods and finest practices for getting essentially the most out of your Google Grant. On this episode, host Meghan Speer sits down with Sean Littman to debate the significance of pondering exterior of the field when designing an efficient search marketing campaign and the significance of prioritizing campaigns that create an efficient funnel to transform clicks to donations.
Sean Littman is a nonprofit advertising strategist that brings a completely holistic strategy to a corporation’s advertising and digital presence. Up to now 10 years, he has began a number of profitable corporations and podcasts that grew to 1000’s of streams per week. Nevertheless, his actual curiosity is in serving to nonprofits maximize their potential on the web. He helps nonprofits rework their new and current electronic mail lists into worthwhile campaigns on a month-to-month foundation by visible storytelling, sturdy content material, and electronic mail funnels. He focuses on Google for Nonprofits, serving to organizations take the $10k/month and switch it into actual cash. He’s labored with a wide variety of organizations each large and small to assist them obtain their objectives.
